{"product_id":"sony-bravia-7-ii-k50-55-65-75-85-xr75m2pb-true-rgb-led-4k-hdr-smart-tv-2026","title":"Sony BRAVIA 7 II K50\/55\/65\/75\/85 XR75M2(P)B True RGB LED 4K HDR Smart TV 2026","description":"\u003cstyle\u003e\n  .hb-tabs { margin: 18px 0; border: 1px solid rgba(0,0,0,0.12); border-radius: 10px; overflow: hidden; }\n  .hb-tabs input { display: none; }\n  .hb-tab-labels { display: flex; gap: 0; border-bottom: 1px solid rgba(0,0,0,0.12); background: rgba(0,0,0,0.03); }\n  .hb-tab-labels label {\n    flex: 1;\n    padding: 12px 14px;\n    cursor: pointer;\n    font-weight: 600;\n    text-align: center;\n    user-select: none;\n  }\n  .hb-panels { padding: 14px 16px; background: #fff; }\n  .hb-panel { display: none; }\n\n  #hb-sony-bravia-7-ii-xr75m2-tab-1:checked ~ .hb-tab-labels label[for=\"hb-sony-bravia-7-ii-xr75m2-tab-1\"],\n  #hb-sony-bravia-7-ii-xr75m2-tab-2:checked ~ .hb-tab-labels label[for=\"hb-sony-bravia-7-ii-xr75m2-tab-2\"] {\n    background: #fff;\n    border-bottom: 2px solid rgba(0,0,0,0.65);\n  }\n\n  #hb-sony-bravia-7-ii-xr75m2-tab-1:checked ~ .hb-panels #hb-sony-bravia-7-ii-xr75m2-panel-1,\n  #hb-sony-bravia-7-ii-xr75m2-tab-2:checked ~ .hb-panels #hb-sony-bravia-7-ii-xr75m2-panel-2 {\n    display: block;\n  }\n\n  .hb-panels h3 { margin: 18px 0 12px; font-size: 1.05em; }\n  .hb-panels p { margin: 20px 0 6px; }\n  .hb-panels ul { margin: 8px 0 20px 18px; }\n\u003c\/style\u003e\n\n\u003cdiv class=\"hb-tabs\"\u003e\n\u003cinput checked id=\"hb-sony-bravia-7-ii-xr75m2-tab-1\" name=\"hb-sony-bravia-7-ii-xr75m2-tabs\" type=\"radio\"\u003e \u003cinput id=\"hb-sony-bravia-7-ii-xr75m2-tab-2\" name=\"hb-sony-bravia-7-ii-xr75m2-tabs\" type=\"radio\"\u003e\n\u003cdiv class=\"hb-tab-labels\"\u003e\n\u003clabel for=\"hb-sony-bravia-7-ii-xr75m2-tab-1\"\u003eProduct Summary \u0026amp; Benefits\u003c\/label\u003e \u003clabel for=\"hb-sony-bravia-7-ii-xr75m2-tab-2\"\u003eTech Specs \u0026amp; Box Contents\u003c\/label\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"hb-panels\"\u003e\n\u003cdiv id=\"hb-sony-bravia-7-ii-xr75m2-panel-1\" class=\"hb-panel\"\u003e\n\u003ch3\u003eProduct Summary\u003c\/h3\u003e\n\u003cp\u003eThe Sony BRAVIA 7 II XR75M2 is a premium True RGB LED 4K Smart TV range available in 50-inch, 55-inch, 65-inch, 75-inch and 85-inch screen sizes. Combining independently controlled red, green and blue LEDs with Sony’s XR Processor, it is designed to deliver rich, accurate colour, impressive brightness and precise contrast for films, television, sport and gaming.\u003c\/p\u003e\n\u003cp\u003eSony’s RGB Backlight Master Drive Pro controls the three-colour LED backlight with precision, helping the television reproduce subtle shades and bright colours without losing tonal detail. RGB Triluminos Max expands the available colour range, while XR Contrast Booster 20 and Luminance Booster balance bright highlights against detailed darker areas for a more dynamic, lifelike image.\u003c\/p\u003e\n\u003cp\u003eThe BRAVIA 7 II is designed to provide a consistent picture throughout the room. X-Wide Angle Pro helps maintain natural colour and contrast when the screen is viewed from the side, while XR Clear Image uses AI-powered processing to upscale everyday content towards 4K and reduce transmission noise. XR Motion Clarity analyses movement across multiple frames to keep fast-moving sport, films and games looking smooth, bright and clear.\u003c\/p\u003e\n\u003cp\u003eAcoustic Multi-Audio technology positions sound to match the on-screen action, with speaker hardware tailored to the selected screen size. Google TV brings streaming services and recommendations together in one interface, while Dolby Vision, Dolby Atmos, DTS:X, IMAX Enhanced, Sony Pictures Core and HDMI 2.1 gaming features including 4K\/120Hz, VRR and ALLM make the BRAVIA 7 II a versatile centrepiece for a premium living room or home cinema system.\u003c\/p\u003e\n\n\u003ch3\u003eKey Benefits\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eTrue RGB technology independently controls red, green and blue LEDs for rich, accurate colour\u003c\/li\u003e\n\u003cli\u003eRGB Backlight Master Drive Pro precisely manages the backlight for greater depth and tonal detail\u003c\/li\u003e\n\u003cli\u003eRGB Triluminos Max reproduces a wide range of natural colours with subtle shading and smooth transitions\u003c\/li\u003e\n\u003cli\u003eXR Contrast Booster 20 balances bright highlights and dark areas for a more dynamic image\u003c\/li\u003e\n\u003cli\u003eLuminance Booster delivers powerful brightness while helping preserve colour and highlight detail\u003c\/li\u003e\n\u003cli\u003eSmooth Colour Gradation helps reduce visible colour banding in skies, shadows and other gradual colour transitions\u003c\/li\u003e\n\u003cli\u003eX-Wide Angle Pro helps colour and contrast remain consistent when the television is viewed from the side\u003c\/li\u003e\n\u003cli\u003eXR Clear Image uses AI-powered processing to upscale content towards 4K and reduce picture noise\u003c\/li\u003e\n\u003cli\u003eXR Motion Clarity helps fast-moving action remain smooth, bright and detailed\u003c\/li\u003e\n\u003cli\u003eLight and colour sensing automatically adapts the picture to surrounding viewing conditions\u003c\/li\u003e\n\u003cli\u003eAcoustic Multi-Audio technology positions sound more accurately around the on-screen action\u003c\/li\u003e\n\u003cli\u003eVoice Zoom 3 uses AI technology to make dialogue clearer without simply increasing the overall volume\u003c\/li\u003e\n\u003cli\u003eStudio Calibrated modes help reproduce content from Netflix, Sony Pictures Core and Amazon Prime as intended\u003c\/li\u003e\n\u003cli\u003eGoogle TV brings streaming apps, films, programmes and personalised recommendations together in one interface\u003c\/li\u003e\n\u003cli\u003eHDMI 2.1 gaming support includes 4K\/120Hz, VRR, ALLM, Dolby Vision gaming and PlayStation 5 optimisation\u003c\/li\u003e\n\u003cli\u003eMirage Stand and Immersive Frame design create a clean, premium appearance with discreet cable management\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\n\u003cdiv id=\"hb-sony-bravia-7-ii-xr75m2-panel-2\" class=\"hb-panel\"\u003e\n\u003ch3\u003eTechnical Specifications\u003c\/h3\u003e\n\n\u003cp\u003e\u003cstrong\u003eModels \u0026amp; Screen Sizes\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e50-inch Model: Sony BRAVIA 7 II K-50XR75M2\u003c\/li\u003e\n\u003cli\u003e50-inch Screen Measurement: 126 cm \/ 49.5 inches measured diagonally\u003c\/li\u003e\n\u003cli\u003e55-inch Model: Sony BRAVIA 7 II K-55XR75M2\u003c\/li\u003e\n\u003cli\u003e55-inch Screen Measurement: 139 cm \/ 54.6 inches measured diagonally\u003c\/li\u003e\n\u003cli\u003e65-inch Model: Sony BRAVIA 7 II K-65XR75M2\u003c\/li\u003e\n\u003cli\u003e65-inch Screen Measurement: 164 cm \/ 64.5 inches measured diagonally\u003c\/li\u003e\n\u003cli\u003e75-inch Model: Sony BRAVIA 7 II K-75XR75M2\u003c\/li\u003e\n\u003cli\u003e75-inch Screen Measurement: 189 cm \/ 74.5 inches measured diagonally\u003c\/li\u003e\n\u003cli\u003e85-inch Model: Sony BRAVIA 7 II K-85XR75M2\u003c\/li\u003e\n\u003cli\u003e85-inch Screen Measurement: 215 cm \/ 84.6 inches measured diagonally\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eDisplay\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eType: True RGB LED 4K HDR Smart TV\u003c\/li\u003e\n\u003cli\u003eDisplay Type: LCD\u003c\/li\u003e\n\u003cli\u003eBacklight Type: RGB LED\u003c\/li\u003e\n\u003cli\u003eBacklight Dimming: Local Dimming\u003c\/li\u003e\n\u003cli\u003eResolution: 3840 × 2160\u003c\/li\u003e\n\u003cli\u003ePanel Refresh Rate: 120 Hz\u003c\/li\u003e\n\u003cli\u003eProcessor: XR Processor with AI\u003c\/li\u003e\n\u003cli\u003eColour Enhancement: RGB Triluminos Max and Live Colour Technology\u003c\/li\u003e\n\u003cli\u003eContrast Enhancement: XR Contrast Booster 20, Dynamic Contrast Enhancer and RGB Backlight Master Drive Pro\u003c\/li\u003e\n\u003cli\u003ePeak Brightness Enhancement: Luminance Booster\u003c\/li\u003e\n\u003cli\u003eClarity Enhancement: XR Clear Image\u003c\/li\u003e\n\u003cli\u003eMotion Enhancement: XR Motion Clarity\u003c\/li\u003e\n\u003cli\u003eColour Gradation: Smooth Colour Gradation\u003c\/li\u003e\n\u003cli\u003eViewing Angle Enhancement: X-Wide Angle Pro\u003c\/li\u003e\n\u003cli\u003eAmbient Sensor: Light and colour sensor\u003c\/li\u003e\n\u003cli\u003ePanel Calibration: Individually calibrated at the factory\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eHDR \u0026amp; Picture Modes\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHDR Support: HDR10, HLG and Dolby Vision\u003c\/li\u003e\n\u003cli\u003eIMAX Enhanced: Yes\u003c\/li\u003e\n\u003cli\u003eStudio Calibrated Modes: Netflix, Sony Pictures Core and Amazon Prime\u003c\/li\u003e\n\u003cli\u003ePicture Modes: Vivid, Standard, Cinema, Professional, Calm, Photo, IMAX Enhanced, Dolby Vision, FPS Game and RTS Game\u003c\/li\u003e\n\u003cli\u003eDolby Vision Modes: Vivid, Bright, Dark and Game\u003c\/li\u003e\n\u003cli\u003eMy Cinema Presets: Cinema-optimised picture and sound presets for different viewing environments\u003c\/li\u003e\n\u003cli\u003eAutomatic Room Adjustment: Picture brightness and colour tone can adapt to surrounding light conditions\u003c\/li\u003e\n\u003cli\u003eProfessional Calibration: CalMAN auto calibration supported\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eSound\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSpeaker System: Acoustic Multi-Audio family with hardware configured according to screen size\u003c\/li\u003e\n\u003cli\u003e50-inch and 55-inch Speaker Type: Acoustic Multi-Audio with Sound Positioning Tweeters\u003c\/li\u003e\n\u003cli\u003e50-inch and 55-inch Speaker Configuration: Full Range Speaker × 2 and Tweeter × 2\u003c\/li\u003e\n\u003cli\u003e65-inch, 75-inch and 85-inch Speaker Type: Acoustic Multi-Audio+ with X-Balanced Speaker units\u003c\/li\u003e\n\u003cli\u003e65-inch, 75-inch and 85-inch Speaker Configuration: Subwoofer × 2 and Full Range Speaker × 2\u003c\/li\u003e\n\u003cli\u003eNumber of Speaker Units: 4\u003c\/li\u003e\n\u003cli\u003eTotal Audio Power Output: 40 W\u003c\/li\u003e\n\u003cli\u003eVoice Enhancement: Voice Zoom 3\u003c\/li\u003e\n\u003cli\u003eSurround Processing: 3D Surround Upscaling\u003c\/li\u003e\n\u003cli\u003eAcoustic Auto Calibration: Room and user position compensation\u003c\/li\u003e\n\u003cli\u003eDolby Audio Support: Dolby Audio and Dolby Atmos\u003c\/li\u003e\n\u003cli\u003eDTS Support: DTS Digital Surround, DTS Express, DTS-HD Master Audio, DTS-HD High Resolution Audio and DTS:X\u003c\/li\u003e\n\u003cli\u003eAcoustic Center Sync: Yes, with compatible Sony soundbars\u003c\/li\u003e\n\u003cli\u003eDirect Connection to BRAVIA Theatre: Yes\u003c\/li\u003e\n\u003cli\u003e360 Spatial Sound Personalizer: Supported through compatible Bluetooth devices\u003c\/li\u003e\n\u003cli\u003eSimultaneous Audio: TV speakers and a compatible Bluetooth A2DP device can be used at the same time\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eSmart TV \u0026amp; Streaming\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSmart Platform: Google TV\u003c\/li\u003e\n\u003cli\u003eOperating System: Android TV\u003c\/li\u003e\n\u003cli\u003eApp Store: Google Play Store\u003c\/li\u003e\n\u003cli\u003eGoogle Cast \/ Chromecast Built-in: Yes\u003c\/li\u003e\n\u003cli\u003eApple AirPlay: Yes\u003c\/li\u003e\n\u003cli\u003eApple HomeKit: Yes\u003c\/li\u003e\n\u003cli\u003eVoice Search: Yes, with built-in microphone\u003c\/li\u003e\n\u003cli\u003eHands-free Voice Control: Yes\u003c\/li\u003e\n\u003cli\u003eOn-board Storage: 32 GB\u003c\/li\u003e\n\u003cli\u003eSony Pictures Core: 10 credits and 24 months access included\u003c\/li\u003e\n\u003cli\u003eGaming Multi View on YouTube: Yes\u003c\/li\u003e\n\u003cli\u003eBRAVIA Connect App Control: Yes\u003c\/li\u003e\n\u003cli\u003eInternet Browser: Yes\u003c\/li\u003e\n\u003cli\u003eElectronic Programme Guide: Yes\u003c\/li\u003e\n\u003cli\u003eEco Dashboard: Yes\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eGaming\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHDMI 2.1 Features: 4K\/120Hz, eARC, VRR, ALLM and SBTM\u003c\/li\u003e\n\u003cli\u003e4K\/120Hz Support: Yes\u003c\/li\u003e\n\u003cli\u003eVariable Refresh Rate: Yes, via HDMI 3 and HDMI 4\u003c\/li\u003e\n\u003cli\u003eAuto Low Latency Mode: Yes, via HDMI 1, HDMI 2, HDMI 3 and HDMI 4\u003c\/li\u003e\n\u003cli\u003eDolby Vision Gaming: Yes\u003c\/li\u003e\n\u003cli\u003ePlayStation 5 Features: Auto HDR Tone Mapping and Auto Genre Picture Mode\u003c\/li\u003e\n\u003cli\u003eGame Picture Modes: FPS Game and RTS Game\u003c\/li\u003e\n\u003cli\u003eGame Menu: Game Menu 2\u003c\/li\u003e\n\u003cli\u003eGaming Multi View on YouTube: Yes\u003c\/li\u003e\n\u003cli\u003ePS Remote Play: Supported with compatible PlayStation consoles and network connection\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eConnections\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHDMI Inputs: 4\u003c\/li\u003e\n\u003cli\u003eUSB Ports: 2\u003c\/li\u003e\n\u003cli\u003eHDMI eARC\/ARC: Yes\u003c\/li\u003e\n\u003cli\u003eDigital Audio Output: 1, hybrid with S-Center Speaker Input\u003c\/li\u003e\n\u003cli\u003eRF Terrestrial\/Cable Input: 1\u003c\/li\u003e\n\u003cli\u003eSatellite Inputs: 2\u003c\/li\u003e\n\u003cli\u003eLAN Input: 1\u003c\/li\u003e\n\u003cli\u003eBluetooth: Version 5.3\u003c\/li\u003e\n\u003cli\u003eWi-Fi: 2.4 GHz, 5 GHz and 6 GHz frequency support, with Wi-Fi 6 or Wi-Fi 6E depending on market availability\u003c\/li\u003e\n\u003cli\u003eHDCP: HDCP 2.3 on HDMI inputs 1, 2, 3 and 4\u003c\/li\u003e\n\u003cli\u003eBRAVIA Sync \/ HDMI-CEC: Yes\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eTuner \u0026amp; Recording\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDigital Terrestrial Tuner: DVB-T and DVB-T2\u003c\/li\u003e\n\u003cli\u003eDigital Cable Tuner: DVB-C\u003c\/li\u003e\n\u003cli\u003eDigital Satellite Tuner: DVB-S and DVB-S2\u003c\/li\u003e\n\u003cli\u003eTerrestrial\/Cable Tuners: 2 digital tuners and 1 analogue tuner\u003c\/li\u003e\n\u003cli\u003eSatellite Tuners: 2\u003c\/li\u003e\n\u003cli\u003eCI+ Interface: Yes\u003c\/li\u003e\n\u003cli\u003eUSB HDD Recording: Yes, single-channel recording\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eDesign\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDesign Concept: Harmonic Presence\u003c\/li\u003e\n\u003cli\u003eBezel Design: Immersive Frame\u003c\/li\u003e\n\u003cli\u003eStand Design: Mirage Stand\u003c\/li\u003e\n\u003cli\u003eStand Position: One-way central position\u003c\/li\u003e\n\u003cli\u003eBezel Colour: Black\u003c\/li\u003e\n\u003cli\u003eStand Colour: Lenticular \/ Dark Silver\u003c\/li\u003e\n\u003cli\u003eStand Details: Exact dimensions and appearance vary according to screen size\u003c\/li\u003e\n\u003cli\u003eCable Management: Cables can be discreetly routed through the stand design\u003c\/li\u003e\n\u003cli\u003eRemote Controls: Premium voice remote control and standard infrared remote control\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat’s in the Box\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSony BRAVIA 7 II XR75M2 True RGB 4K Smart TV in selected screen size\u003c\/li\u003e\n\u003cli\u003eTable top Mirage Stand\u003c\/li\u003e\n\u003cli\u003ePremium voice remote control\u003c\/li\u003e\n\u003cli\u003eStandard remote control\u003c\/li\u003e\n\u003cli\u003eRemote control batteries\u003c\/li\u003e\n\u003cli\u003eAC power cord\u003c\/li\u003e\n\u003cli\u003eUSB Type-C cable\u003c\/li\u003e\n\u003cli\u003eOperating instructions\u003c\/li\u003e\n\u003cli\u003eQuick setup guide\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Sony","offers":[{"title":"50\" K50XR75M2PB","offer_id":62245272781187,"sku":null,"price":1899.0,"currency_code":"GBP","in_stock":true},{"title":"55\" K55XR75M2B","offer_id":62245272813955,"sku":null,"price":1999.0,"currency_code":"GBP","in_stock":true},{"title":"65\" K65XR75M2B","offer_id":62244915511683,"sku":null,"price":2299.0,"currency_code":"GBP","in_stock":true},{"title":"75\" K75XR75M2PB","offer_id":62244915544451,"sku":null,"price":2999.0,"currency_code":"GBP","in_stock":true},{"title":"85\" K85XR75M2PB","offer_id":62244915577219,"sku":null,"price":3999.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0160\/4606\/3670\/files\/NaimRack_38.png?v=1785406396","url":"https:\/\/www.holburnonline.co.uk\/products\/sony-bravia-7-ii-k50-55-65-75-85-xr75m2pb-true-rgb-led-4k-hdr-smart-tv-2026","provider":"Holburn Online","version":"1.0","type":"link"}