Sony Bravia XR XR77A80K (2022) OLED
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Striking contrast and brightness. Immersive sound. Get swept away in the stunning imagery of Sony’s A80K XR OLED TV. Sony’s OLED panel is driven by their Cognitive Processor XR, for a wider palette of true colour, exceptional brightness, and real-life depth and contrast. Acoustic Surface Audio+ tech harmonises sound with screen for exceptionally accurate audio, while Dolby Vision HDR combines with 3D Dolby Atmos sound to immerse you in the cinematic experience. Google TV brings you a huge range of apps including your favourite streaming services, and you can control it by voice with the Google Assistant.
4K OLED screen
The pixels of the Organic LED display are self-illuminating, adjusting independently, for true depth and colour gradation. With 8 million pixels, this 4K OLED screen produces impeccably deep blacks, bright whites, and scintillating colour, within a blur-free image that is equally stunning from any angle.
4K UHD resolution with Dolby Vision HDR
This screen has four times the number of pixels than Full HD TVs, delivering stunning realism, natural motion and incredible detail. High Dynamic Range expands light, dark, and every colour in between for a picture that's closer to real life. This set supports multiple HDR formats including Dolby Vision.
Cognitive Processor XR: uses human perspective analysis to optimise hundreds of thousands of elements in an instant, for stunning contrast, and a picture that feels deep, natural, and real.
XR TRILUMINOS Pro: produces a wider palette of colours with an enhanced range of hue and saturation, allowing natural shades and precise detail.
XR OLED Motion: combats blur by cross analysing key visual elements, inserting extra frames so you can enjoy smooth and clear action, even in fast-moving sequences.
Acoustic Surface Audio+: the screen IS the speaker! Three actuators behind the screen vibrate to create acoustics that move with the picture, plus twin subwoofers for bass depth.
Dolby Atmos sound: surround sound fills the room for immersive audio realism. Combined with Dolby Vision, it produces a richly cinematic experience.
Competitive gaming: get the edge with ultra-responsive, smooth gameplay, thanks to Auto Low Latency Mode in HDMI 2.1, Variable Refresh Rate (VRR) and other gaming features.
Optimised picture: Ambient Optimisation tech fine-tunes both picture and sound depending on your own viewing environment.
Google TV gives easy access to your favourite content, services and compatible smart devices. Using the voice remote, you can ask the Google Assistant to connect and communicate with other smart devices. You can also find the latest films and TV series on Netflix, Disney+, Prime Video, Apple TV, NOW TV and more*. With over 6000 apps available, you can cast from your smart device with Apple Airplay and Google Chromecast built-in too.
In addition to a wealth of online entertainment, this set comes with built-in YouView. The seven day scroll back TV guide brings together catch up TV from across BBC iPlayer, ITV Hub, All 4 and My5.** You can also enjoy over 70 live TV channels and radio stations for free, such as BBC 1 & 2, ITV, Channel 4, E4, Channel 5, 5 USA, ITV 2 and Dave.
Metal flush surface
Its premium look metal bezel is extremely narrow so your eyes naturally focus on the picture, not what’s around it. And a multi-position stand is designed to fit into more spaces.
**User interface may differ. Limited ITV content in Scotland and NI. Suitable coverage, broadband speed and aerial required. Terms and conditions apply.